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PUMPHREY MARKETING, INCORPORATED
Personality Plus
Speaking for the Product
One of the most successful tools
in advertising is the continuous central character/spokesman. People (Maytag
Repairman) and cartoon characters (Tony the Tiger) have helped create memorable
advertising that strengthened the brands.
These characters add fun, interest, personality and memorability to ad programs.
Bulletproof Encoders
Don't be the Bug
Captain on Deck
Super Heroes
Talking Turkey
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