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PUMPHREY MARKETING, INCORPORATED

Captain On Deck
AutoListener, Captain BDC
Continuous Central Character, Branding
The company is awash in a sea of
competition. Scores, if not hundreds of companies offer telephone follow
up services for automobile dealers.
Business Development Centers (BDC) are the focal points of Customer Relationship
Management (CRM) technology.
Captain BDC brings all the technology and systems together and humanizes
it in an easy-to-understand presentation for the dealer.
This Continuous Central Character (like the Maytag Repairman) adds an element
of fun in building relationships and results.
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